Survey Reveals Women in Charlotte, on Average, Are Exposed to Over 20 Potentially Harmful Chemicals and Irritants Through Daily Skin Care Regimens


"Despite the growing demand for healthier food products that are devoid of artificial ingredients, antibiotics and other unnecessary additives, most people just don't question or even understand the long list of chemical ingredients in the products that they apply to their skin every day," said M'lou Arnett, chief operating officer and co-founder of Scerene Healthcare, Inc., developer of Puristics™ personal care products.
Two years ago, Arnett and her business partner, Bob Casale, set out to develop a line of personal care products for everyday life that were as safe to use as they were effective.  This month, North Carolina is one of three exclusive U.S. markets where Puristics™ personal care products – Puristics Totally Ageless™ skin care, Puristics Pure Protection™ feminine products and Puristics Baby creams and lotions – are now available throughout the state in Rite Aid and Harris Teeter stores, and nationally online through 
"We think it's important for consumers to consider what they're putting into and onto their bodies, and to understand that they don't have to give up effectiveness in order to get pure products," said Arnett. "Our clinical study results were really exciting and prove that impressive results can be achieved without the use of potentially harmful chemicals or irritants."  
Specifically, an independent testing lab found a measurable reduction of fine lines and wrinkles in 100 percent of the women participating in the clinical trial after just three weeks of using Puristics Totally Ageless Advanced Skin Rejuvenating Lotion. 

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